What Is The Best ECommerce Platform For My Small Business?

Posted by A Davies on Aug 6, 2018 3:56:00 PM


best ecommerce platform

You have 3 heavy-hitting options (Shopify, WooCommerce, and Magento). Remember when picking one to think about what your customers want, as well as what you want. Studies show that ecommerce customers look for:

  • Quick and easy navigation
  • Mobile and cross-channel capabilities
  • A personalized shopping experience
  • Exciting and appealing store design
  • Friendly, polite and helpful customer service
  • Convenience and discretion
 

 SHOPIFY

 WOOCOMMERCE

 MAGENTO

WHAT IS IT?

A closed-source** ecommerce platform form online and retail sales.

An open-source* ecommerce plugin for Wordpress.

A cloud commerce open-source platform.

WHAT’S INCLUDED?

-Online storefront

-Payment processing capabilities

-Web host

-Website builder with free templates

-Inventory management

-back-end functionality

-marketing tools

-customer relationship management (CRM)

-Online storefront

-Payment processing capabilities

-Website builder with free templates

-Rest API to manage inventory

-Built-in blogging

-Product sorting (by customers)

-It’s completely free!

-Track inventory sales metrics

-Automate repetitive tasks with the Magento dashboard.

-Integrate multiple shopping experiences including Amazon and eBay.

-Free Community Edition with peer help and other resources.

ANY FUN EXTRAS?

-Offline sales with the Shopify POS system. Shopify also -24/7 customer support by phone, email and live chat.

-Apps and add-ons created by the Shopify community and approved by Shopify.



-More than 400 official extensions designed to work with Wordpress.

-Open source, so designed by developers for developers.

-1000’s of free extensions and themes in the Marketplace (but these can get quite pricey).

HOW MUCH WORK IS IT?

-Very little for a first-time ecommerce store builder!

-Drag and drop and templates makes it so easy to build your store.

-If you want to change a template, though, you’ll need some coding knowledge (or the help of a professional!)

-A lot. You have to have a good working knowledge of code and lots of time on your hands to set it up.

-A lot. You need Community Expertise to get it up and running, so it’s not for everyone.

BEST FOR?

Small business owners who want things to be easy!

Small business owners with an existing Wordpress site and a robust blog

Small business owners with good technical knowhow.

*Open-source - A community-built platform, where you can tinker with any part you like and have thousands of extensions to choose from.

**Closed-source: The platform is built and maintained by a single company. You use their platform and extensions, and cannot adjust the core code ( the really important code that makes everything run.)

 

 Need help setting up your ecommerce platform? Hey! We do that! Give us a call!

Ready to chat? Book a call with Matt!

 

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